Throughout TikTok, side-by-side faces are portraying the current and the longer term: how an individual seems to be in the present day and the way their face might probably seem many years from now.
The “aged” filter on the app goes viral for predicting the destiny of 1’s look, all the way down to the final wrinkle. Hundreds of thousands of customers have turned to the AI-powered filter, which can or might not be correct and nonetheless has elicited some sturdy reactions.
In essence, TikTok customers — from influencers(opens in a brand new tab) to previous Love Island winners(opens in a brand new tab) to aestheticians(opens in a brand new tab) to Kylie Jenner(opens in a brand new tab) — are attempting out the filter, which reveals your present self beside an AI-generated model of you trying considerably older. The ensuing suggestions lies on a spectrum. One person stated she did not discover the filter miserable in any respect(opens in a brand new tab): “I look good. I appear to be my grandma!” One other offered an exaggerated skincare routine(opens in a brand new tab) after attempting the filter; yet one more stated “I’m 100% not OK with this”(opens in a brand new tab), gasping at her aged reflection. Whereas some TikTokkers have welcomed the hypothetical visible, the extra frequent responses are horror and concern on the aesthetics of an older age.
Credit score: Screenshot: TikTok / Delaney Childs
Credit score: Screenshot: TikTok / WhatTheChic
The hashtag #agefilter(opens in a brand new tab) now has over 288 million views, and counting. However its recognition is nothing in comparison with the scale and breadth of TikTok’s communities devoted to anti-aging. The hashtag #antiaging(opens in a brand new tab), in itself, has a whopping 5.6 billion views. Right here you could find hundreds of thousands of skincare ideas(opens in a brand new tab), botox(opens in a brand new tab) and micro-needling(opens in a brand new tab) vlogs, and different anti-aging options(opens in a brand new tab) purported by influencers, together with a tutorial on learn how to smile and keep away from traces(opens in a brand new tab). Mashable’s Elena Cavender unpacked this pattern of “pricey, laborious anti-aging routines” again in January 2023, writing, “The hyper-awareness of how our faces look on account of on-line conferences, selfies, and creating TikToks, mixed with the prevalence of filters, has proliferated unreal expectations.”
Glass pores and skin, jello pores and skin, glazed donut pores and skin: TikTok’s obsession with anti-aging involves a head
Emphasis on youthfulness coupled with an overt resistance to growing older has reached peak heights on apps like TikTok. The social media age filter is not new; TikTok’s rendition is simply the most recent in an extended line of tech-driven, future indicators what our faces might at some point appear to be based mostly on AI. Snapchat(opens in a brand new tab) has had its personal iteration of it, as have modifying platforms like FaceApp(opens in a brand new tab).
What these filters proof is the long-existing societal obsession with youth, age, and look. Significantly relating to girls(opens in a brand new tab), discourse round growing older is expansive, and has traditionally been unhealthy(opens in a brand new tab). The thriving beauty surgical procedure trade(opens in a brand new tab) and rising skincare panorama(opens in a brand new tab) are simply the industrial outcomes(opens in a brand new tab) of this fascination. TikTok is aware of this, as do its influencers(opens in a brand new tab). So the following time an age-based filter goes viral, perhaps take it with a pinch of salt.
Growing older gracefully can imply so many issues. A filter cannot fairly seize that.