YouTube will take down content material that includes most cancers therapies confirmed dangerous or ineffective, in addition to content material discouraging individuals from searching for skilled medical remedy, the corporate introduced in a weblog publish revealed Tuesday.
The choice is a part of the corporate’s evolving medical misinformation insurance policies.
“Whereas particular medical steering can change over time as we study extra, our aim is to make sure that with regards to areas of well-studied scientific consensus, YouTube shouldn’t be a platform for distributing info that would hurt individuals,” wrote Dr. Garth Graham, director and world head of healthcare and public well being partnerships, and Matt Halprin, vp and world head of belief and security.
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Starting Tuesday, the streaming platform will take away content material that violates the coverage. Movies on the subject “deemed dangerous by well being authorities” embrace segments that declare “garlic cures most cancers” or urge viewers to “take vitamin C as a substitute of radiation remedy.”
YouTube additionally revealed a playlist of cancer-related content material with a variety of authorities on the illness.
Normally, the corporate is streamlining dozens of its present medical misinformation pointers into three classes: prevention, remedy, and denial.
The strategy will apply to content material that contradicts established steering on the prevention and transmission of sure well being circumstances, plus the security and efficacy of authorized vaccines; content material that refutes well being steering on therapies for particular circumstances, together with by selling dangerous substances or practices; and content material that denies the existence of well being circumstances, like movies that dispute the truth that individuals have died from COVID-19.
Graham and Halprin stated that content material topic to YouTube’s medical misinformation insurance policies could be evaluated by public well being threat, steering from worldwide well being authorities, and whether or not it is weak to misinformation.
Most cancers remedy matches this new framework as a result of most cancers is a number one reason behind loss of life worldwide, there’s “steady consensus” on secure therapies, and the subject attracts misinformation.
YouTube might make exceptions to its new insurance policies if content material is “sufficiently within the public curiosity.” This might embrace a video of nationwide political candidates disputing authoritative well being steering, or graphic footage from a humanitarian disaster or struggle zone.
“We would like our strategy to be clear and clear, in order that content material creators perceive the place the coverage strains are, and viewers know they will belief the well being info they discover on YouTube,” stated Graham and Halprin.